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Fast-Moving Consumer Goods (FMCG) are products that are sold fast and at a relatively low cost. For examples non-durable household goods like pack foods, beverages, toiletries, over-the-counter drugs, and other consumables goods. The fast moving consumer goods industry in India is the fourth largest sector with total market size of more than US$ 13 billion as of 2012. The sector is expected to grow to US$ 100 billion...